keynoteSEO Week 2026· Monday, April 27, 2026· New York City, NY
Welcome & Opening Remarks
8:45 AM – 9:00 AM · Day 01 · The Science
Quick welcome, key housekeeping, and a look at what's ahead.
About
Founder and CEO of iPullRank, organizer of SEO Week, and one of the loudest voices arguing that 'AI-powered SEO tools' are mostly cosplay. Builds open-source relevance systems for enterprise search and shapes how the industry thinks about retrieval engineering.
Talks · 2
talkSEO Week 2026· Monday, April 27, 2026· New York City, NY
F*CK it, I'll Do it Myself
10:45 AM – 11:30 AM · Day 01 · The Science
Burn the playbook: SEO tools are mostly keyword math with a ChatGPT wrapper. Build real relevance systems yourself with open source and automation.
- →Why 'AI-powered SEO tools' are mostly cosplay
- →What relevance engineering actually looks like
- →Build + automate the stuff vendors won't ship