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Jeff Coyle

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Jeff Coyle

SVP, Strategy

Siteimprove

The Science1 talk

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SVP of Strategy at Siteimprove. Breaks AI search into the underlying pipeline — crawlability, rendering, semantic structure, retrieval, synthesis, and citation reuse — so visibility reporting measures mechanism, not appearance.

Talks · 1

talkSEO Week 2026· Monday, April 27, 2026· New York City, NY

From Showing Up to Winning: An IR & Systems-Level View of AI Search

4:30 PM5:00 PM · Day 01 · The Science

Most AI visibility reporting measures appearance, not mechanism. Break AI search into the underlying pipeline — crawlability, rendering, semantic structure, retrieval, synthesis, citation reuse.